The label, S v o b o d a [ova] was a natural process of evolution for me. The style of the clothing is what I gravitate towards. I worked for an established South African Fashion House, Rosenwerth, where I learnt all the tricks of the trade, but always knew I would like to have my own brand where I could manifest/pursue my unique design style.  The look is clean, pure,  understated, ethereal, timeless, elusive, crisp. Fluid, light, transparent, transcendent, organic, sculptural, absence is important. Stillness. The fabrics I use reflect these sentiments, light weight, transparent, playful, complex, textured, tulle, elusive, structured at times, organic and rich, mohair, dupion silk is the only fabric with a slight sheen otherwise I prefer a matte palette, I use natural fabrics,  as far as possible. And white, only sometimes black. S v o b o d a [ova] is a Environmentally Conscious lifestyle brand worn by environmentally responsible people. Ethically produced on South African soil.  Inspired/Motivated by Japanese Design, the technicality, the ingenuity, the minimalism. A strong Icelandic influence, the sentiment, the transcendence, the whiteness. The peace. The quiet. The landscape. The unspoken language. So really a Japanese/Icelandic input in equal measure is what gets me excited. Not to mention Pablo Neruda, the Chilean writer/poet.

The Rose Dress by South African designer Svoboda[ova] is a true statement piece, one in which art meets fashion. This little dress with a difference boasts a magnificently structured fabric rose detail on both the front and back of this short, fitted cocktail dress. The simple design of the dress itself allows the beautiful rose detail to be the emphasis of this unique design and is yet another piece of ethical fashion by this environmentally conscious designer. Sexy, soft and feminine, reiterated by both the design and fabrics used, this dress is sure to raise a few eyebrows and lower a few jaws. For optimum impact, keep accessories simple and let this show stopper do all the work.

Rose Dress comprises of a Short  Bustier Under dress with separate constructed Rose based on a corset.  Both items are interchangeable and can be worn separate from the other.

100% Cotton Atul from India
White Bustier 100% Silky Wool
Black Bustier Cotton Sateen